.brand-page .site-header{background:var(--paper);border-bottom:1px solid var(--line)}
.brand-page .site-conversation,.brand-page .footer-directory{display:none}
.brand-guide{--bg-rule:#d9ddd3;color:var(--ink);background:var(--paper)}
.bg-container{width:90%;max-width:1320px;margin-inline:auto}
.bg-kicker{display:flex;align-items:center;gap:9px;font-size:11px;font-weight:500;letter-spacing:1px;line-height:1.4;text-transform:uppercase}
.bg-kicker i{width:7px;height:7px;background:var(--gold);border-radius:50%}
.bg-intro{padding-top:48px}
.bg-intro-top{display:flex;justify-content:space-between;align-items:center;gap:20px}
.bg-edition{font-size:12px;color:var(--muted)}
.bg-intro-copy{display:grid;grid-template-columns:1.4fr 1fr;gap:10%;align-items:end;padding:42px 0 45px}
.brand-guide .bg-intro h1{font-size:clamp(58px,6.8vw,94px)!important;line-height:1.02;letter-spacing:-.045em}
.bg-intro h1>span,.bg-downloads h2>span{color:var(--gold)}
.bg-intro-copy>div{max-width:355px;padding-bottom:7px}
.bg-intro-copy p{font-size:18px;line-height:1.55;color:var(--muted)}
.bg-action{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;font-size:14px;line-height:1.4;font-weight:600;border-bottom:1px solid currentColor;padding:10px 0;transition:color .2s}
.bg-action:hover{color:#865e22}
.bg-intro-copy .bg-action{margin-top:18px}
.bg-action>span{font-size:20px;line-height:1}
.bg-wordmark{font-family:var(--wordmark-font);font-weight:var(--wordmark-weight);letter-spacing:var(--wordmark-tracking);line-height:1;white-space:nowrap;display:inline-block}
.bg-wordmark>span{color:var(--wordmark-dot)}
.bg-cover{position:relative;overflow:hidden;min-height:400px;height:35vw;max-height:500px;display:flex;flex-direction:column;justify-content:space-between;padding:30px 34px;background:var(--ink);color:var(--paper);border:1px solid #0a294b10}
.bg-cover>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.bg-cover:after{content:'';position:absolute;inset:0;background:#0a294b38;pointer-events:none}
.bg-cover-top,.bg-cover-bottom,.bg-cover-mark{position:relative;z-index:1}
.bg-cover-top,.bg-cover-bottom{display:flex;justify-content:space-between;gap:20px;font-size:10px;font-weight:500;letter-spacing:1px}
.bg-cover-mark{text-align:center;padding:15px 0}
.bg-cover-mark .bg-wordmark{font-size:clamp(70px,12vw,168px)}
.bg-cover-mark p{font-size:18px;letter-spacing:-.3px;margin-top:16px}
.bg-intro{padding-bottom:40px}
.bg-nav{display:block;padding:0;position:sticky;top:var(--site-header-height);z-index:15;background:#f6f5eff2;backdrop-filter:blur(12px);border-block:1px solid var(--bg-rule)}
.bg-nav .bg-container{display:flex;justify-content:space-between;gap:20px;overflow:auto;scrollbar-width:thin}
.bg-nav a{flex:none;display:flex;align-items:center;gap:8px;font-size:12px;font-weight:600;padding:20px 0;border-bottom:2px solid transparent;color:var(--muted);white-space:nowrap}
.bg-nav a>span{font-size:10px;font-weight:400;color:#66716d}
.bg-nav a:hover,.bg-nav a[aria-current]{color:var(--ink);border-bottom-color:var(--gold)}
.bg-nav a[aria-current]>span{color:#865e22}
.bg-section{padding:90px 0;border-bottom:1px solid var(--bg-rule);scroll-margin-top:175px}
.bg-section-heading .bg-kicker{margin-bottom:25px}
.brand-guide h2{font-size:clamp(38px,4.5vw,64px);line-height:1.07;letter-spacing:-.035em}
.brand-guide h3{font-size:20px;line-height:1.2;letter-spacing:-.3px}
.bg-section-description{max-width:610px;margin-top:25px;margin-bottom:38px}
.bg-section-description p{font-size:17px;color:var(--muted);line-height:1.65}
.bg-idea-layout{display:grid;grid-template-columns:1fr 1.25fr;gap:10%}
.bg-idea-layout .bg-kicker{margin-bottom:25px}
.bg-idea-copy>.bg-lead{font-size:24px;font-weight:500;line-height:1.45;color:var(--ink);max-width:600px}
.bg-idea-copy>p+p{margin-top:22px;font-size:16px;line-height:1.7;color:var(--muted)}
.bg-principles{display:grid;grid-template-columns:repeat(3,1fr);gap:25px;margin-top:40px}
.bg-principles>div{border-top:1px solid var(--bg-rule);padding-top:16px}
.bg-principles>div>span{font-size:11px;color:#865e22;display:block;margin-bottom:18px}
.bg-principles h3{margin-bottom:12px}.bg-principles p{font-size:13px;line-height:1.5;color:var(--muted)}
.bg-stage-line{display:flex;justify-content:space-between;align-items:center;gap:25px;padding-top:35px;margin-top:50px;border-top:1px solid var(--bg-rule)}
.bg-stage-line>span{font-size:13px;color:var(--muted)}.bg-stage-line>div{display:flex;gap:22px;align-items:center}.bg-stage-line strong{font-weight:500;font-size:24px;letter-spacing:-.6px}.bg-stage-line i{font-size:26px;color:var(--gold);font-style:normal}
.bg-logo-layout{display:grid;grid-template-columns:2.2fr 1fr;gap:20px}
.bg-logo-workbench{border:1px solid var(--bg-rule);background:#fffefa;min-width:0}
.bg-preview-toolbar{display:flex;justify-content:space-between;align-items:center;padding:16px 20px;gap:20px;font-size:12px;border-bottom:1px solid var(--bg-rule)}
.bg-switch{display:flex;gap:4px;background:#eaede5;padding:4px;border-radius:5px}
.bg-switch button{padding:6px 13px;border:0;background:transparent;color:var(--ink);font-size:12px;border-radius:3px;font-weight:500}
.bg-switch button[aria-pressed=true]{background:var(--button-surface);color:var(--button-text)}
.bg-logo-preview{height:280px;display:flex;flex-direction:column;justify-content:center;align-items:center;gap:23px;transition:background .25s,color .25s;padding:30px}
.bg-logo-preview[data-tone=dark]{background:var(--ink);color:var(--paper)}
.bg-logo-preview .bg-wordmark{font-size:clamp(54px,6.3vw,90px)}
.bg-preview-caption{font-size:14px}
.bg-preview-foot{display:flex;justify-content:space-between;align-items:center;gap:16px;padding:18px 20px;border-top:1px solid var(--bg-rule);font-size:11px;color:var(--muted)}
.bg-download-wordmark{background:none;border:0;padding:0;color:var(--ink);font-size:12px;font-weight:600;display:flex;gap:12px;align-items:center}
.bg-download-wordmark:hover{text-decoration:underline;text-underline-offset:4px}.bg-download-wordmark:disabled{opacity:.5;cursor:wait}
.bg-export-note{font-size:11px;line-height:1.5;color:var(--muted);padding:0 20px 16px}
.bg-icon-card{background:var(--sage);padding:26px;display:flex;flex-direction:column;align-items:flex-start;justify-content:space-between;gap:22px}
.bg-icon-card>img{align-self:center;margin-block:8px}.bg-icon-card p{font-size:13px;line-height:1.6;color:#56635d;max-width:280px}.bg-icon-card .bg-action{font-size:12px;width:100%}
.bg-logo-rules{display:grid;grid-template-columns:1.1fr 1fr;gap:8%;align-items:center;margin-top:35px}
.bg-clearspace{padding:30px 25px;background:#eef0e7;display:flex;flex-direction:column;align-items:center;gap:20px}.bg-clearspace-mark{position:relative;padding:35px;border:1px dashed #89988f}.bg-clearspace .bg-wordmark{font-size:48px}.bg-space-top,.bg-space-left{position:absolute;color:var(--muted);font-size:12px}.bg-space-top{top:7px;left:50%}.bg-space-left{left:12px;top:50%;transform:translateY(-50%)}.bg-clearspace>span{font-size:12px;color:var(--muted);text-align:center}
.bg-rule-copy h3{margin-bottom:15px}.bg-rule-copy p{font-size:14px;line-height:1.65;color:var(--muted)}.bg-rule-copy p+p{margin-top:14px;font-size:12px}
.bg-donts{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:30px}.bg-donts>div{border:1px solid var(--bg-rule);padding:25px 20px}.bg-bad-mark{font-family:var(--wordmark-font);font-weight:700;font-size:32px;letter-spacing:-.055em;display:block;margin-bottom:24px;opacity:.55;white-space:nowrap}.bg-bad-mark span{color:var(--gold)}.bg-stretched{transform:scaleX(1.2);transform-origin:left}.bg-recoloured{color:#918359}.bg-uppercase{font-size:25px;letter-spacing:-.05em}.bg-donts p{font-size:12px;line-height:1.6;color:var(--muted)}.bg-donts b{display:block;font-weight:500;color:var(--ink)}
.bg-palette{display:grid;grid-template-columns:repeat(4,1fr);border:1px solid var(--bg-rule)}.bg-swatch{border:0;min-height:280px;padding:22px;display:flex;flex-direction:column;justify-content:space-between;align-items:stretch;text-align:left;color:var(--ink);transition:filter .2s}.bg-swatch:hover{filter:brightness(.96)}.bg-swatch-navy{background:var(--ink);color:var(--paper)}.bg-swatch-ivory{background:var(--paper)}.bg-swatch-sage{background:var(--sage)}.bg-swatch-gold{background:var(--gold);color:var(--ink)}.bg-swatch-top{display:flex;justify-content:space-between;gap:10px;font-size:14px;font-weight:500}.bg-copy-icon{font-size:19px;line-height:1}.bg-swatch-bottom{display:flex;flex-direction:column;gap:5px}.bg-swatch-bottom>strong{font-size:24px;letter-spacing:-.7px;font-weight:500}.bg-swatch-bottom>span{font-size:11px}.bg-swatch-bottom .bg-copy-label{margin-top:14px;text-decoration:underline;text-underline-offset:4px}
.bg-colour-roles{display:grid;grid-template-columns:repeat(4,1fr);gap:25px;padding:25px 0}.bg-colour-roles h3{font-size:14px;margin-bottom:10px}.bg-colour-roles p{font-size:13px;line-height:1.6;color:var(--muted)}
.bg-colour-balance{margin-top:20px}.bg-balance-bar{display:flex;height:52px;border:1px solid var(--bg-rule)}.bg-balance-bar span{display:flex;align-items:center;justify-content:center;font-size:10px}.bg-balance-bar span:nth-child(1){width:60%;background:var(--paper)}.bg-balance-bar span:nth-child(2){width:25%;background:var(--ink);color:var(--paper)}.bg-balance-bar span:nth-child(3){width:10%;background:var(--sage)}.bg-balance-bar span:nth-child(4){width:5%;background:var(--gold)}.bg-colour-balance>p{font-size:12px;color:var(--muted);margin-top:12px}
.bg-contrast{margin-top:35px;display:grid;grid-template-columns:2fr 1fr 1fr;border:1px solid var(--bg-rule)}.bg-contrast>div{padding:25px}.bg-contrast .bg-kicker{margin-bottom:15px}.bg-contrast h3{font-size:18px;margin-bottom:12px}.bg-contrast p{font-size:13px;line-height:1.6;color:var(--muted)}.bg-contrast-sample{display:flex;flex-direction:column;justify-content:space-between;gap:22px;border-left:1px solid var(--bg-rule)}.bg-contrast-sample>strong{font-size:56px;letter-spacing:-3px;font-weight:600;line-height:1}.bg-contrast-sample>span{font-size:12px;line-height:1.5}.bg-contrast-dark{background:var(--ink);color:var(--paper)}
.bg-type-grid{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:38px}.bg-type-specimen{padding:32px;background:#e9ecdf;overflow:hidden}.bg-type-body{background:#eeece4}.bg-type-aa{display:block;font-size:clamp(100px,13vw,180px);letter-spacing:-.06em;line-height:1;margin:32px 0}.bg-type-display .bg-type-aa,.bg-type-display .bg-type-sentence{font-family:var(--display);font-weight:600}.bg-type-sentence{font-size:32px;letter-spacing:-.025em;line-height:1.16}.bg-type-body .bg-type-sentence{font-weight:500;font-size:28px}.bg-type-glyphs{display:block;overflow-wrap:anywhere;font-size:15px;line-height:1.8;margin-top:28px;letter-spacing:.6px;color:var(--muted)}.bg-body-specimen{font-size:15px;line-height:1.65;margin-top:22px;color:var(--muted);max-width:400px}
.bg-type-scale{margin-top:35px}.bg-type-scale>div{display:grid;grid-template-columns:90px 1fr auto;align-items:center;gap:20px;padding:25px 0;border-bottom:1px solid var(--bg-rule)}.bg-type-scale>div>span{font-size:12px;color:var(--muted)}.bg-type-scale>div>strong{font-weight:600;min-width:0}.bg-type-scale code{font-family:var(--sans);font-size:11px;white-space:nowrap;color:var(--muted)}.bg-scale-hero{font-family:var(--display);font-size:clamp(34px,4.7vw,64px);letter-spacing:-.03em;line-height:1.03}.bg-scale-section{font-family:var(--display);font-size:clamp(30px,4.3vw,54px);letter-spacing:-.025em;line-height:1.05}.bg-scale-body{font-size:16px;font-weight:400!important}.bg-scale-label{font-size:12px;letter-spacing:1px;font-weight:500!important}.bg-footnote{font-size:12px;line-height:1.6;color:var(--muted);margin-top:22px;max-width:780px}
.bg-font-note{display:flex;align-items:flex-start;gap:30px;margin-top:28px;border-left:2px solid var(--gold);padding:18px 22px;background:#eeeee4}.bg-font-note strong{font-size:13px;flex:none;font-weight:600}.bg-font-note p{font-size:12px;color:#56635d;line-height:1.6;max-width:700px}
.bg-imagery-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px}.bg-imagery-grid figure{margin:0}.bg-imagery-grid img{width:100%;height:auto;aspect-ratio:3/2;object-fit:cover;display:block}.bg-imagery-grid figcaption{padding:24px 0}.bg-imagery-grid h3{margin:12px 0}.bg-imagery-grid p{font-size:14px;line-height:1.65;color:var(--muted);max-width:450px}.bg-image-strip{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}.bg-image-strip img{width:100%;height:auto;aspect-ratio:16/10;object-fit:cover;display:block}.bg-imagery-notes{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;margin-top:32px}.bg-imagery-notes h3{font-size:16px;margin-bottom:12px}.bg-imagery-notes p{font-size:13px;line-height:1.65;color:var(--muted)}
.bg-voice-layout{display:grid;grid-template-columns:1fr 1fr;gap:9%;margin-top:38px}.bg-voice-traits>div{position:relative;padding:22px 0 24px 42px;border-top:1px solid var(--bg-rule)}.bg-voice-traits>div>span{position:absolute;left:0;top:25px;color:#865e22;font-size:11px}.bg-voice-traits h3{font-size:20px;margin-bottom:13px}.bg-voice-traits p{font-size:14px;line-height:1.6;color:var(--muted);max-width:340px}.bg-voice-example{padding:24px;background:#eeece4}.bg-voice-example+.bg-voice-example{margin-top:12px}.bg-voice-example .bg-kicker{font-size:10px;margin-bottom:16px}.bg-voice-example>p{font-size:18px;line-height:1.5;color:var(--muted)}.bg-voice-good{background:var(--ink);color:var(--paper)}.bg-voice-good>p{font-family:var(--display);font-size:28px;line-height:1.2;color:var(--paper);letter-spacing:-.5px}.bg-voice-good .bg-kicker{color:#dec38f}.bg-writing-rule{display:flex;gap:35px;padding:26px 0 0;border-top:1px solid var(--bg-rule);margin-top:30px}.bg-writing-rule>strong{font-size:16px;flex:none;font-weight:600}.bg-writing-rule p{font-size:13px;line-height:1.6;color:var(--muted);max-width:600px}
.bg-applications{display:grid;grid-template-columns:1.1fr 1fr 1fr;gap:20px;margin-top:40px}.bg-stationery,.bg-social,.bg-document{position:relative;min-width:0;background:#e4e7de;padding:28px 22px 54px;display:flex;flex-direction:column;justify-content:center;gap:20px}.bg-business-card{position:relative;aspect-ratio:1.75;padding:23px;box-shadow:1px 6px 16px #0a294b15}.bg-business-card-front{background:var(--ink);color:var(--paper);display:flex;flex-direction:column;justify-content:center;gap:12px;transform:rotate(-5deg)}.bg-business-card .bg-wordmark{font-size:34px}.bg-business-card-front>span:not(.bg-wordmark){font-size:10px}.bg-business-card .bg-card-dot{position:absolute;width:6px;height:6px;right:22px;bottom:24px;border-radius:50%;background:var(--gold)}.bg-business-card-back{background:var(--paper);transform:rotate(4deg);margin-top:-12px;display:flex;flex-direction:column;justify-content:space-between;gap:18px}.bg-business-card-back .bg-wordmark{font-size:18px}.bg-business-card-back>div{display:flex;justify-content:space-between;align-items:end;gap:12px}.bg-business-card-back strong{font-size:13px;line-height:1.25;font-weight:600}.bg-business-card-back>div>span{font-size:7px;line-height:1.6;white-space:nowrap}.bg-mockup-caption{position:absolute;left:22px;bottom:20px;font-size:10px;color:#56635d;letter-spacing:.2px}
.bg-social{background:#dce2d8}.bg-social-art{position:relative;overflow:hidden;aspect-ratio:4/5;background:var(--paper);box-shadow:1px 6px 16px #0a294b10}.bg-social-art>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:70% center;opacity:.48}.bg-social-art:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,#f6f5efc9,transparent)}.bg-social-art>div{position:relative;z-index:1;height:100%;display:flex;flex-direction:column;align-items:flex-start;justify-content:space-between;padding:24px}.bg-social-art .bg-wordmark{font-size:22px}.bg-social-art strong{font-family:var(--display);font-size:clamp(30px,3.3vw,45px);line-height:1.03;letter-spacing:-.035em}.bg-social-art strong span{color:var(--gold)}.bg-social-art>div>span:last-child{font-size:10px}.bg-document{background:#e8e5dc}.bg-document-sheet{aspect-ratio:1/1.414;background:var(--paper);padding:24px;box-shadow:1px 6px 16px #0a294b15;display:flex;flex-direction:column;gap:12px}.bg-document-sheet>.bg-wordmark{font-size:20px}.bg-document-sheet>.bg-kicker{font-size:7px;margin-top:23px}.bg-document-sheet>strong{font-family:var(--display);font-size:clamp(24px,2.7vw,36px);line-height:1.05;letter-spacing:-.04em}.bg-document-sheet>p{font-size:9px;color:var(--muted)}.bg-document-lines{display:grid;gap:7px;margin-top:auto}.bg-document-lines i{height:2px;background:var(--bg-rule)}.bg-document-lines i:last-child{width:70%}.bg-document-footer{display:flex;justify-content:space-between;font-size:7px;margin-top:14px;padding-top:8px;border-top:1px solid var(--gold)}
.bg-downloads{display:grid;grid-template-columns:1fr 1fr;gap:12%;margin-bottom:0}.bg-downloads .bg-kicker{margin-bottom:25px}.bg-downloads>div>p{font-size:16px;line-height:1.65;max-width:400px;color:var(--muted);margin:25px 0}.bg-kit-button{background:var(--button-surface);color:var(--button-text);padding:16px 24px;border:0;border-radius:4px;min-height:52px}.bg-kit-button:hover{color:var(--button-text);background:var(--button-surface);filter:brightness(.89)}.bg-kit-detail{display:block;margin-top:14px;font-size:10px;color:var(--muted)}.bg-download-list{align-self:center;border-top:1px solid var(--bg-rule)}.bg-download-list>a,.bg-download-list>button{display:flex;justify-content:space-between;align-items:center;gap:20px;padding:22px 0;border:0;border-bottom:1px solid var(--bg-rule);width:100%;background:none;color:var(--ink);text-align:left}.bg-download-list strong{font-size:15px;font-weight:600;display:block}.bg-download-list small{font-size:12px;color:var(--muted);display:block;margin-top:6px}.bg-download-list>a>span:last-child,.bg-download-list>button>span:last-child{display:flex;align-items:center;gap:16px;font-size:10px;color:var(--muted)}.bg-download-list b{font-size:20px;font-weight:400;color:var(--ink)}.bg-download-list>a:hover strong,.bg-download-list>button:hover strong{text-decoration:underline;text-underline-offset:4px}
.bg-colophon{display:flex;justify-content:space-between;gap:20px;padding:30px 0 40px;color:var(--muted);font-size:10px}.bg-toast{position:fixed;z-index:60;bottom:30px;left:50%;transform:translate(-50%,12px);background:var(--ink);color:var(--paper);padding:13px 22px;border-radius:5px;font-size:13px;box-shadow:0 6px 25px #0a294b33;pointer-events:none;opacity:0;transition:opacity .2s,transform .2s;max-width:calc(100vw - 32px);width:max-content}.bg-toast.is-visible{opacity:1;transform:translate(-50%,0)}
@media(max-width:1100px){.bg-nav .bg-container{gap:25px;justify-content:flex-start}.bg-type-scale>div{grid-template-columns:65px 1fr}.bg-type-scale code{grid-column:2}.bg-applications{gap:12px}.bg-stationery,.bg-social,.bg-document{padding-inline:15px}.bg-business-card{padding:18px}.bg-business-card .bg-wordmark{font-size:28px}.bg-business-card-back .bg-wordmark{font-size:16px}.bg-business-card-back>div{flex-wrap:wrap}.bg-business-card-back>div>span{font-size:8px}.bg-font-note{display:block}.bg-font-note p{margin-top:10px}}
@media(max-width:809.98px){.bg-nav{top:var(--site-header-height)}.bg-intro{padding-top:30px}.bg-intro-copy{gap:5%;padding:32px 0}.brand-guide .bg-intro h1{font-size:58px!important}.bg-intro-copy p{font-size:15px}.bg-cover{min-height:320px;padding:24px}.bg-cover-mark .bg-wordmark{font-size:100px}.bg-section{padding:65px 0;scroll-margin-top:158px}.bg-idea-layout{gap:7%;grid-template-columns:.85fr 1.15fr}.bg-idea-copy>.bg-lead{font-size:20px}.bg-principles{gap:14px}.bg-logo-layout{grid-template-columns:1.7fr 1fr}.bg-logo-preview{height:230px;padding:20px}.bg-logo-preview .bg-wordmark{font-size:58px}.bg-preview-foot{align-items:flex-start;flex-direction:column}.bg-icon-card{padding:20px}.bg-icon-card img{width:100px;height:100px}.bg-logo-rules{gap:5%}.bg-clearspace .bg-wordmark{font-size:38px}.bg-clearspace-mark{padding:25px}.bg-space-top{top:3px}.bg-space-left{left:7px}.bg-swatch{padding:18px;min-height:230px}.bg-swatch-top{font-size:12px}.bg-swatch-bottom>strong{font-size:20px}.bg-colour-roles{gap:15px}.bg-contrast{grid-template-columns:1fr 1fr}.bg-contrast>div:first-child{grid-column:1/-1}.bg-contrast-sample{border-top:1px solid var(--bg-rule)}.bg-contrast>div{padding:20px}.bg-type-specimen{padding:24px}.bg-type-specimen .bg-kicker{font-size:10px}.bg-type-sentence{font-size:26px}.bg-type-body .bg-type-sentence{font-size:24px}.bg-type-glyphs{font-size:12px}.bg-voice-layout{gap:6%}.bg-voice-good>p{font-size:24px}.bg-writing-rule{display:block}.bg-writing-rule p{margin-top:13px}.bg-applications{grid-template-columns:1fr 1fr}.bg-document{grid-column:1/-1;min-height:400px}.bg-document-sheet{max-width:245px;margin:auto;width:100%}.bg-document-sheet>strong{font-size:32px}.bg-social-art strong{font-size:40px}.bg-business-card{padding:22px}.bg-business-card .bg-wordmark{font-size:35px}.bg-business-card-back .bg-wordmark{font-size:20px}.bg-downloads{gap:7%}}
@media(max-width:600px){.bg-container{width:calc(100% - 40px)}.bg-intro-top{align-items:flex-start}.bg-edition{font-size:10px;max-width:112px;text-align:right}.bg-kicker{font-size:10px}.bg-intro-copy{grid-template-columns:1fr;gap:25px;padding:30px 0}.brand-guide .bg-intro h1{font-size:clamp(46px,12vw,68px)!important}.bg-intro-copy>div{max-width:330px}.bg-intro-copy p{font-size:16px}.bg-intro-copy .bg-action{margin-top:10px}.bg-cover{min-height:275px;padding:18px;height:auto}.bg-cover-top{font-size:7px;letter-spacing:.6px}.bg-cover-mark .bg-wordmark{font-size:clamp(52px,16vw,90px)}.bg-cover-mark p{font-size:13px;margin-top:12px}.bg-cover-bottom{font-size:9px;letter-spacing:0}.bg-intro{padding-bottom:25px}.bg-nav .bg-container{width:100%;padding-inline:20px;gap:23px}.bg-nav a{padding:17px 0;font-size:11px}.bg-nav a>span{font-size:9px}.bg-section{padding:52px 0;scroll-margin-top:148px}.brand-guide h2{font-size:40px;letter-spacing:-.04em}.bg-section-description{margin-top:20px;margin-bottom:28px}.bg-section-description p{font-size:15px}.bg-idea-layout{grid-template-columns:1fr;gap:25px}.bg-idea-copy>.bg-lead{font-size:21px}.bg-idea-copy>p+p{font-size:14px;line-height:1.65}.bg-principles{gap:15px;margin-top:28px}.bg-principles h3{font-size:19px}.bg-principles p{font-size:12px}.bg-stage-line{align-items:flex-start;flex-direction:column;gap:15px;margin-top:30px;padding-top:25px}.bg-stage-line>span{font-size:12px}.bg-stage-line strong{font-size:23px}.bg-stage-line>div{gap:20px}.bg-logo-layout,.bg-logo-rules{grid-template-columns:1fr}.bg-preview-toolbar{padding:12px 16px;font-size:11px}.bg-switch button{padding:6px 10px}.bg-logo-preview{height:210px}.bg-logo-preview .bg-wordmark{font-size:clamp(45px,14vw,70px)}.bg-preview-foot{padding:16px}.bg-export-note{padding-inline:16px;font-size:10px}.bg-icon-card{display:grid;grid-template-columns:1fr 88px;gap:12px 25px;padding:22px}.bg-icon-card>.bg-kicker{grid-column:1}.bg-icon-card>img{grid-column:2;grid-row:1/4;width:88px;height:88px}.bg-icon-card p{font-size:12px;grid-column:1}.bg-icon-card .bg-action{grid-column:1;justify-self:start;width:auto}.bg-logo-rules{gap:24px;margin-top:24px}.bg-clearspace{padding:24px}.bg-clearspace .bg-wordmark{font-size:42px}.bg-clearspace-mark{padding:30px}.bg-clearspace>span{font-size:11px}.bg-donts{gap:10px}.bg-donts>div{padding:18px 9px}.bg-bad-mark{font-size:clamp(14px,4.9vw,23px);margin-bottom:18px}.bg-uppercase{font-size:clamp(11px,3.6vw,17px)}.bg-donts p{font-size:10px}.bg-palette{grid-template-columns:1fr 1fr}.bg-swatch{min-height:230px;padding:18px}.bg-swatch-top{font-size:13px}.bg-swatch-bottom>strong{font-size:23px}.bg-colour-roles{grid-template-columns:1fr 1fr;gap:22px}.bg-colour-roles p{font-size:12px}.bg-colour-balance{margin-top:5px}.bg-colour-balance p{font-size:11px}.bg-contrast{margin-top:25px}.bg-contrast-sample>strong{font-size:48px}.bg-contrast-sample>span{font-size:11px}.bg-type-grid{grid-template-columns:1fr;margin-top:28px;gap:15px}.bg-type-aa{font-size:130px;margin:25px 0}.bg-type-sentence{font-size:30px}.bg-type-body .bg-type-sentence{font-size:26px}.bg-type-glyphs{font-size:13px}.bg-type-scale>div{gap:10px;padding:22px 0;grid-template-columns:50px 1fr}.bg-type-scale>div>span{font-size:11px}.bg-scale-hero{font-size:clamp(26px,7.5vw,36px)}.bg-scale-section{font-size:clamp(24px,7vw,34px)}.bg-scale-body{font-size:14px}.bg-scale-label{font-size:10px;letter-spacing:.6px}.bg-type-scale code{font-size:10px}.bg-font-note{padding:16px}.bg-imagery-grid{grid-template-columns:1fr;gap:12px}.bg-imagery-grid p{font-size:13px}.bg-image-strip{gap:8px}.bg-image-strip img{aspect-ratio:1}.bg-imagery-notes{grid-template-columns:1fr;gap:22px;margin-top:26px}.bg-imagery-notes h3{margin-bottom:8px}.bg-imagery-notes p{font-size:13px}.bg-voice-layout{grid-template-columns:1fr;gap:20px;margin-top:28px}.bg-voice-traits>div{padding-block:18px}.bg-voice-traits>div>span{top:21px}.bg-voice-traits h3{font-size:19px}.bg-voice-traits p{font-size:13px}.bg-voice-example{padding:22px}.bg-voice-good>p{font-size:28px}.bg-writing-rule>strong{font-size:15px}.bg-applications{grid-template-columns:1fr;gap:16px;margin-top:28px}.bg-stationery,.bg-social,.bg-document{padding:35px 35px 55px}.bg-business-card{padding:22px}.bg-business-card .bg-wordmark{font-size:34px}.bg-business-card-back .bg-wordmark{font-size:20px}.bg-business-card-back>div>span{font-size:8px}.bg-social-art strong{font-size:42px}.bg-social-art>div{padding:24px}.bg-document{min-height:390px}.bg-document-sheet{max-width:240px}.bg-downloads{grid-template-columns:1fr;gap:35px}.bg-downloads>div>p{font-size:15px}.bg-download-list>a,.bg-download-list>button{padding-block:19px}.bg-colophon{flex-wrap:wrap;gap:13px;font-size:9px;padding:25px 0 30px}.bg-colophon>span:nth-child(2){display:none}.bg-toast{bottom:20px;padding:12px 16px;font-size:12px}}
@media(prefers-reduced-motion:reduce){.brand-guide *{transition:none!important;animation:none!important}}
@media print{html{scroll-behavior:auto}.brand-page{background:white}.brand-page .site-header,.brand-page .site-footer,.brand-page .whatsapp-float,.brand-page .skip-link,.bg-nav,.bg-toast,.bg-switch,.bg-download-wordmark,.bg-downloads,.bg-donts,.bg-export-note,.page-loader{display:none!important}.brand-guide{print-color-adjust:exact;-webkit-print-color-adjust:exact}.bg-container{width:100%;max-width:none}.bg-intro{padding-top:0}.bg-intro-copy{padding:25px 0;gap:5%}.brand-guide .bg-intro h1{font-size:54px!important}.bg-intro-copy p{font-size:14px}.bg-intro-copy .bg-action{display:none}.bg-cover{min-height:240px;height:240px}.bg-cover-mark .bg-wordmark{font-size:100px}.bg-section{padding:35px 0;scroll-margin-top:0}.bg-section-heading{break-after:avoid}.brand-guide h2{font-size:36px}.bg-logo-workbench,.bg-icon-card,.bg-type-specimen,.bg-contrast,.bg-imagery-grid figure,.bg-voice-example,.bg-applications>div{break-inside:avoid}.bg-type-aa{font-size:100px;margin:20px 0}.bg-type-sentence{font-size:25px}.bg-palette{grid-template-columns:repeat(4,1fr)}.bg-swatch{min-height:180px;padding:16px}.bg-colour-roles{grid-template-columns:repeat(4,1fr)}.bg-copy-icon,.bg-copy-label{display:none!important}.bg-type-scale code{font-size:10px}.bg-applications{grid-template-columns:repeat(3,1fr)}.bg-document{grid-column:auto;min-height:0}.bg-social-art strong{font-size:30px}.bg-business-card .bg-wordmark{font-size:24px}.bg-business-card-back .bg-wordmark{font-size:14px}.bg-business-card-back strong{font-size:11px}.bg-document-sheet>strong{font-size:24px}.bg-colophon{padding-bottom:0}.scroll-reveal-word{opacity:1!important;filter:none!important;transform:none!important}@page{margin:16mm}}

.bg-wordmark{display:inline-block;max-width:100%;vertical-align:middle;line-height:0}
.bg-wordmark>svg{display:block;width:6.5em;max-width:100%;height:auto}
.bg-logo-preview .bg-wordmark{width:100%;max-width:460px;font-size:inherit}
.bg-logo-preview .bg-wordmark>svg{width:100%;height:auto}
.bg-icon-card{padding:0;display:grid;grid-template-rows:72px 280px 1fr;gap:0;align-items:stretch}
.bg-icon-card>.bg-kicker{display:flex;align-items:center;padding:0 26px;border-bottom:1px solid var(--bg-rule)}
.bg-icon-stage{display:grid;place-items:center;padding:30px}
.bg-icon-stage img{display:block;width:128px;height:128px}
.bg-icon-foot{display:flex;flex-direction:column;justify-content:space-between;gap:22px;padding:22px 26px 26px}
.bg-icon-foot p{margin:0}
@media(max-width:809.98px){.bg-icon-card{grid-template-rows:65px 230px 1fr}.bg-icon-stage{padding:20px}.bg-icon-stage img{width:112px;height:112px}}
@media(max-width:600px){.bg-icon-card{display:grid;grid-template-columns:1fr 88px;grid-template-rows:auto auto;gap:16px 20px;padding:22px}.bg-icon-card>.bg-kicker{grid-column:1;padding:0;border:0}.bg-icon-stage{grid-column:2;grid-row:1/3;padding:0;align-self:center}.bg-icon-stage img{width:88px;height:88px}.bg-icon-foot{grid-column:1;padding:0;gap:16px}.bg-icon-foot .bg-action{width:auto;align-self:start}.bg-clearspace .bg-wordmark{font-size:28px}.bg-cover-mark .bg-wordmark{font-size:clamp(38px,8.5vw,80px)}}